Mark loves the stories and history around beer and brewing, as well as the challenge of opening the minds of people who “do not like beer.” He started work in the drinks industry in July 2016, taking advantage of an opportunity to return home to the Midlands and work in a category that he is truly passionate about. He leads the on trade category management team at Molson Coors in Burton on Trent, with his knowledge and passion for beer providing a unique skillset which complements his expertise in making sense of consumer and market trends.
Having successfully achieved the Beer & Cider Academy Sommelier qualification, Mark is looking forward to continuing his journey of discovery with beer, and hopes that it will help provide more opportunities to share his passion and love of beer both personally and professionally. Examples to date include beer and food matching charity fundraisers, presenting at trade shows and running training sessions for pub groups which help enhance their knowledge of beer and how to deliver great drinks quality. Mark believes that there is a beer out there for everyone and his mission is to help them find it!